We start with your audience. we end with your outcomes.
Every step of your engagement is our top priority.
Your relationship with your audience is the nucleus of any engagement and your messages are your contribution to the conversation. We help you find your voice, and uncover a path to two-way conversation.
Who else is talking to your audience? What they are saying? How much they are spending? We help you assess your place in the competitive landscape.
media planning + buying
The media landscape is changing daily. Technological advancements, proliferation of media, and diversity of channels have forever altered the way we share and receive information. We help you carve out your own niche in the discussion.
reporting + monitoring
Before we launch your campaign, we help establish milestones towards success. And then we work with both technology and people to map the course. This can include daily/weekly monitoring of a digital buy, social conversation mapping, or pre/post advertising effectiveness assessments.
We don’t believe in broad demos. There is no such thing as an “Adult 25-54.” There are 25 year-old adults and 54 year-old adults. Instead, we leverage emotion and behavior, to find the true commonalities and then create branded opportunities.
Your money and effort is wasted if your right messages are not reaching and resonating with the right people.
Ongoing measurement is critical to short and long-term success. Successful connections made between a brand and a consumers — with measurable outcomes are the hallmark of GreeneGroup.